#3 in a Series – Fishing Clients Out of the Health Club Spa

Real Estate Agent

Two earlier posts I made last week, covered ideas I have used, for providing no distribution cost, of real estate marketing materials. This third and last post in my series, will be no different.  However, I wish to cover how life sometimes creates circumstances we need to overcome, but in the end can be a blessing.

In the 1990s, I went through several years where I wasn’t in the best health.  In addition, during that time, Sacramento endured three military base closures.  This put our city into significant recession.  Fortunately, in my previous 10 years as a Realtor, I had saved money.  That savings carried me through for a while.  However, one April morning, I realized I needed to find a way to try and retrieve my health - both physically and financially.  Because, I realized we were experiencing much more than a usual market down cycle.  I decided to pay Kelly Temp Services a visit.  

Kelly Services dispatched me out to the research and development center of an international software development company, in nearby El Dorado Hills.  It was only supposed to be a 3 month assignment.   My position was front desk Receptionist/Administrative Assistant.  I sat in the middle of this amazing building, which had won many architectural design awards. It was uplifting, just being there.  I quickly made friends with many software developers working there.  And, I found myself selling and listing homes for them.  In addition, the company had a gym, where I could work out a little before work in the morning. My physical and financial health began to improve.

About two months into my three month assignment with the company, I became a permanent employee.  I worked at that software company for over 8 years.  After work, and on weekends, I would take fellow employees to view and buy homes, or I would list theirs.  I never had difficulty finding these clients to sign documents, etc., because during the day, they were only a few steps away. And, when I had marketing materials to provide, I simply put them in their company mailboxes.  No postage required.

The point of my telling you this story, is to remind that most Realtors understand the real estate market is cyclic.  It can be brutally cyclic at times.  But, you can circumvent financial disaster, by taking a temp job.  Doing so, can provide an opportunity to make new acquaintances, and those relationships can quickly become part of your client base.

After leaving the software company in 2005, I found that I missed the gym at the company.  So, I joined California Family Fitness near my home.  I began swimming laps.  I will sometimes go inside the gym to work on the torture machines, but I really prefer being outdoors in the pool, and especially the spa.  Before I retired after 40 years as a Realtor, someone joked that I had fished more clients out of that spa, than they could count.  Again, there was no cost to dispensing marketing materials. All that was needed was a gym membership.

Posted by

Myrl Jeffcoat ActiveRain Signature

Comments (21)

Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I found a client and a new friend in Indio California just because I over heard a man in a swim pool complaining about his broker in Washington State 😎

Sep 11, 2023 08:05 PM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

Kathy Streib - Yes, life is real!  Some agents are married, or live in a two income household.  I did not.  Sometimes, you do what you need to do.  I had only planned to be with the software company for the 3 month assignment.  However, the environment there was so pleasant, and I was able to do real estate as well.  The company was like working in a toy factory.  They were experimenting with all the newest technology changes.  I learned web design while there, and also a lot of graphic work.  One day, I'll post how I turned teams into tribes.  It was especially fun!

Sep 11, 2023 08:17 PM
Kathy Streib

I'm looking forward to that post. 

Sep 12, 2023 06:57 PM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

Paul S. Henderson, REALTOR®, CRS - There were many times, when I was absolutely amazed, at how I got certain clients, in the most unusual ways.

Sep 11, 2023 08:18 PM
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hello Myrl - there are more than a few phrases that come to mind while reading your post.  Facing challenges with opportunities/possibilities certainly is a part of real estate.  It is certainly a part of everyday life.  

Sep 12, 2023 04:30 AM
Kat Palmiotti
406-270-3667, kat@thehousekat.com, Broker/REALTOR® - Kalispell, MT
Helping your Montana dreams take root

Excellent that you seized an opportunity to improve your financial and physical health and in so doing vastly expanded your client base. Why? Because you were friendly and listened to and communicated with people. Awesome!

Sep 12, 2023 04:37 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Myrl Jeffcoat ,

What a fantastic post! You are right life is real and full of challenges and yet with the right mindset you can over come them and thrive! You certainly created a pool of clients and raving fans!

Sep 12, 2023 05:00 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Good morning, Myrl... now this was a wonderful story! And it goes to show how things work out in life the way they are meant to.

Sep 12, 2023 05:51 AM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

Michael Jacobs - "Facing challenges with opportunities/possibilities certainly is a part of real estate."  So true!

Kat Palmiotti - Real Estate is a people business.  It helps when real estate professionals are people personable.

Dorie Dillard Austin TX - I have found swimming pools have been lucky for me.  Both when my kids were swimming on swim teams, and then later when I took up swimming, and spending time in club spa.

Nina Hollander, Broker - I have often had the feeling, that things worked out because they were meant to.

Sep 12, 2023 01:59 PM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Myrl letting the people you worked with know you were also a Realtor was a very wise decision.  There are too many people in this business who fail to let those who they come in contact with that they are also Realtors.  They are the secret Realtors, and then they wonder why they do not get business.  It is hard for people to do business with us if they do not know what we do.

Sep 12, 2023 03:58 PM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

George Souto - So very true about letting folks know you are a Realtor.  My first 10 years in the business was with Century 21.  I was always wearing a gold jacket, so folks knew.  I didn't need to say a word.

Sep 12, 2023 07:57 PM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Myrl Jeffcoat,

What an insightful and inspiring series.  Your title is spot on and shows the initiative you had to get clients.  This is amazing.  I hope others have gleamed some ideas from your series. 

Sep 13, 2023 02:40 PM
Roy Kelley
Retired - Gaithersburg, MD

Thank you very much, Myrl, for sharing your experience and advice.

Sep 14, 2023 04:10 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Sep 16, 2023 07:09 PM
Myrl Jeffcoat

Thanks for the feature in your weekly "Posts Just For You," Kathy.  It's greatly appreciated.

Sep 18, 2023 08:24 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

I love your story. Not everyone can work full time and also sell real estate, but your situation was perfect for doing so. 

Sep 17, 2023 08:17 AM
Hannah Williams
HomeStarr Realty - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-820-3376

Myrl Jeffcoat  What a great story! It's true that Real Estate goes through cycles, and it's hard to predict when they'll change. I'm grateful that Kathy Streib  featured this because I missed your post.

Sep 17, 2023 12:16 PM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Prop. Mgr, Wenatchee, WA

Hi Myrl,
I love this post. Most of the best things in my life have come through challenges. I think that's the way God designed life to be. Thanks for sharing your story.

Sep 18, 2023 05:37 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

You were creative and resourceful and accomplished so much.  When set truly decide to focus on our health and take better care of our bodies, getting into action faces little to no resistance because we know we want it and are committed.  Great story Myrl Jeffcoat 

Sep 18, 2023 05:01 PM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

My son works for G**gle and he enjoys all the fringe benefits as long as he produces 🙂

Sep 18, 2023 08:44 PM
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

I am so glad that Kathy Streib featured your post - I missed it before - If you want more business, meet more people in a friendly way

Sep 19, 2023 05:47 AM
John Juarez
The Medford Real Estate Team - Fremont, CA

I love your story, Myrl Jeffcoat, and it goes to show how a real estate agent can be successful by simply being themselves and letting those around them know that you, as an agent, have the skill and the experience to help them if needed. 

Sep 21, 2023 04:47 PM