Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Recent blogs on Real Estate Sales and Marketing
By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
When you find your dream home, it becomes your haven for years to come!💖✨The majority of buyers are embracing a long-term commitment, and I'm here to help you discover that perfect forever place.  The numbers are changing and you too need to change as you home needs change.  Having a large family home makes sense but staying in that home after the kids leave, does not make sense.  Let's start this exciting journey together!#thehelpfulagent #home #houseexpert #house #listreports #homeowner #happyhome #happyhomeowners #realestate #realtor #realestateagent #icanhelp #househunting #foreverhome #dreamhome
Comments 6
By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for August 29 2023.New properties for sale 346Back On Market 148Price Decrease 568Price increase 30Active kick out 14Active option contract 294Active contingent 83Pending listings 512Sold listings 491Expired listings 29Cancelled listings 113Withdrawn listings 13Temporary off market listings 70Coming soon listings 84
Comments 6
By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices California Properties)
Huge Price Reduction:   3971 Hopevale Dr Sherman Oaks CA 91403 another view lot availableDirections : North of Mulholland Dr. Take Valley Vista to Stone Canyon to Rayneta to Hopevale Dr. South of Ventura Blvd.Remarks : Huge price reduction, this is the best priced vacant lot in Sherman Oaks Hills. Similar priced lots are selling on paper streets. Are you looking for a fantastic view lot in Sherman Oaks Hills? Well here is one for you. The best part is, this lot is located on the paved road portion of the street with all the utilities in the street. All you need to do is connect to them. This lot is one of the gentler up sloped lots in the area. Hopevale Dr. is a Cul-de Sac street with homes nearby and across the street. The property falls under the Los Angeles Hillside Ordinance and Mul...
Comments 21
By Realty Net Media - Real Estate Web Design
(Realty Net Media)
In the dynamic world of real estate marketing, the role of landing page technology has become increasingly pivotal. In the pursuit of bolstering real estate lead generation and conversion rates, two distinct types of landing pages have emerged as game-changers, renowned for their ability to enhance visitor engagement and drive business expansion. These two categories of landing pages play a vital role in converting website visitors into tangible real estate clients, making them indispensable components of any successful real estate website:  Home Valuation Landing Pages (Generating More Listings)Hyper-local Landing Pages (Generating More Buyer Leads) Understanding Landing Pages and their Impact on Lead ConversionA landing page is the technical name for the initial point of contact betwe...
Comments 0
By Greg Cremia
(Shore Realty of the Outer Banks)
Some general insights into the real estate market outlook for home buyers on the Outer Banks. However, please note that real estate market conditions can change rapidly and can vary based on numerous factors, including economic conditions, interest rates, and local trends. For the most up-to-date information, I recommend consulting a local real estate expert or researching current sources.Historically, the Outer Banks have been a popular destination for vacationers and second-home buyers due to its scenic beauty, coastal attractions, and recreational opportunities. This demand has influenced the real estate market on the Outer Banks. Here are a few trends that were recently relevant. Seasonal Fluctuations: The Outer Banks real estate market often experiences seasonal fluctuations, with ...
Comments 0
By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
 Listing Details: 15817 Front Beach Road 2-2106, Panama City Beach, FL 32413     MLS #: 745074Price: $759,900Beds: 2Baths: 2Sq feet: 1,223 Call John Skinner 850-543-5763 to see if this property is still availableRaising the standard of beach living, this condo's coastal chic ambiance causes it to live like beach house in the sky with an endless ocean views. Enjoy living at what many believe is the best location in Panama City Beach. Super-efficient 2 Bed/2 Bath + Bunk floorplan lives and rents like a true 3 Bedroom and has a PRIME high floor location in the deluxe 23-story Gulf front complex. Open floorplan, 9' ceilings, and large sliding glass doors allow for fabulous Gulf and sunset views from balcony, living room, dining room, kitchen, & master suite providing the ultimate alfresco l...
Comments 3
By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSE
(Commercial Capital Ltd.)
https://flic.kr/p/23Fp2fP  There is a line from a Beastie Boys song of the “Licensed to Ill” album (almost 40 years ago-crazy!) that has always stuck in my head, it goes, “Somethings going on and I’ll probably never get it.” I feel like that right now….. Five (5) months ago when Silicon Valley Bank went down I got on the phone with all the banks in Georgia and asked them how they were doing. To a man or woman they all claimed they were strong and lending and I what I saw with my eyes confirmed it-I was getting deals done with local banks. Since then, stocks have rallied, inflation, (as the Government tracks it), has come down, hiring remains strong and the number of forecasters predicting a recession is quickly disappearing. YET, despite all this good news, these same banks have pulled ...
Comments 2
By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
It is always a good time to sell or buy a home.  When selling your home, remember that a good first impression can make all the difference.From a welcoming entrance to clean and tidy bedrooms, every detail counts, so make sure you put your best foot forward when it comes to listing photos and open houses.When buying a home, consult with an experienced real estate agent.  Experience does matter.  The deals are hidden beneath the surface.   #realestate #realestateagent #listreports #buying #selling #realestateexpert #homeowner #dreamhome #homeownership #homebuying #homesearch #buyingahome #financehub
Comments 2
By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for August 28 2023.New properties for sale 95Back On Market 26Price Decrease 246Price increase 12Active kick out 11Active option contract 166Active contingent 22Pending listings 189Sold listings 58Expired listings 22Cancelled listings 15Withdrawn listings 4Temporary off market listings 19Coming soon listings 41
Comments 10
By Bob Gallo, Relationship Marketing Services
(Relationship Marketing Services)
One key to lasting success in any business is building strong relationships with your customers. Here are seven relationship marketing ideas you can use to build solid and profitable client relationships. Nothing new here, just 7 common-sense relationship marketing ideas that we all know, but seldom use.Note: After reading this article be sure to check out the following websites:Postcard Marketing Services | Unlimited Postcard ProgramPostcard Marketing Center | Become a Success Magnet1. Be sure your customers know what level of service you provide.Does McDonald's have the best hamburgers, shakes, and fries? I doubt it. Then why are they so successful? According to most marketing experts, it's when you go to McDonald's you know exactly the level of service and quality that you will get. ...
Comments 2
By Bob Gallo, Relationship Marketing Services
(Relationship Marketing Services)
In today’s challenging economic climate, it is more and more important than ever that we cultivate relationships with our prospects, customers, and resources. People do business with people they know, like, and trust AND who by their actions show that they are there to help. One easy and cost-effective way to do this is to make sending business thank-you notes a part of your daily plan of action.Every day we are bombarded with bad economic news, making it easy to bury your head in the sand. This is a big mistake. When times are tough it's more important to stay in touch with your customer and prospects, without bombarding them with marketing messages. This is the time to stand above the crowd by using the power of recognition, appreciation, and gratitude. Do something every day to make ...
Comments 5
By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for August 27 2023.New properties for sale 324Back On Market 54Price Decrease 243Price increase 34Active kick out 7Active option contract 150Active contingent 29Pending listings 177Sold listings 145Expired listings 20Cancelled listings 25Withdrawn listings 3Temporary off market listings 35Coming soon listings 39
Comments 6
By Greg Cremia
(Shore Realty of the Outer Banks)
The Nags Head NC real estate market is a popular destination for buyers who are looking for a coastal lifestyle, scenic views, and a variety of properties to choose from. The market offers a range of options, from oceanfront homes and condos, to soundside cottages and townhomes, to historic landmarks and new developments. The average home price in Nags Head NC is $608,000, which is higher than the national average of $295,300. However, the market also has some affordable options, especially for buyers who are willing to compromise on location or size. The market is influenced by seasonal demand, as many buyers are looking for vacation rentals or second homes. The peak season is from May to September, when the weather is warm and the beaches are crowded. The off-season is from October to...
Comments 0
By Peter Mohylsky, Beach Expert, Call me at 850-517-7098
(PMI. Destin)
Fears of "higher for longer" interest rates helped send average 30-yr mortgage rates to a new, two-decade high of 7.49%.  There are still a variety of products that might help bridge the gap that exists today with the higher interest rates.     We do need to shop around for the best deal which is the deal that suites your needs.     New home sales are holding up, but existing home sales have been fading on both affordability and availability issues.     Builders can afford to absorb these expenses short term but can it last?
Comments 2
By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo and Home Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Long Island HomebuyerThink about it... purchasing a home is a significant investment, and the neighborhood you choose can have a lasting impact on your daily life and property value. Taking the time to thoroughly research and evaluate the neighborhood will help you make an informed decision that aligns with your preferences and lifestyle.When you're ready to buy or sell your Long Island home or condo, Call!Lawrence and Sheila AgranoffCell: 631-805-4400
Comments 11
Another week where we had more price reduction than we had new listings.  Sellers you need to be priced correctly.Here is the north Texas real estate market update for the week ending August 26 2023.New properties for sale 2997Back on the market listings 674Price decrease listings 3363Price increase 279Active kick out 70Active option contract 1750Active contingent 311Pending listings 2232Sold listings 2266Expired listings 153Cancelled listings 568Withdrawn listings 61Temporary off market listings 338Coming soon listings 516
Comments 4
By Richard Weeks, REALTOR®, Broker
Here is the north Texas real estate market update for August 26 2023.New properties for sale 691Back On Market 121Price Decrease 604Price increase 53Active kick out 11Active option contract 271Active contingent 59Pending listings 404Sold listings 535Expired listings 33Cancelled listings 111Withdrawn listings 3Temporary off market listings 56Coming soon listings 67
Comments 2
By John Moran, For Your Place At The Beach
(Keller Williams Realty's At The Beach Team)
 Listing Details: 17545 Front Beach Road 508, Panama City Beach, FL 32413    MLS #: 744198Price: $629,900Beds: 2Baths: 2Sq feet: 1,146 Call John Skinner 850-543-5763 to see if this property is still availableWhat an awesome condo! Perfect elevation in the stack - not too high and not to low! Excellent rental history available by request. This terrific property conjures up images of sun-splashed days of swimming, biking, and relaxing. It lives like a beach house but comes with all the benefits of owning a condo. This well-maintained property conveys rental ready and fully furnished with excellent furnishings, window treatments, and artwork that welcome you to lie back, relax, and enjoy panoramic views of the Emerald Coast. The property lives large with an open floorplan and 9' ceilings a...
Comments 1
By Lori Mode, Real Estate Made Simple
(The Mode Real Estate Group)
Do you want to know the secret to financial stability?  #realestate #firsttimehomebuyers #buyingahome #realestateadvice #elkgrovehomesforsale#financialstability #wealth
Comments 0
By Karen Schimpf, When Your Bank Says No, I CAN Get Your Deal CLOSE
(Commercial Capital Ltd.)
What Is Happening?There is a line from a Beastie Boys song of the “Licensed to Ill” album (almost 40 years ago-crazy!) that has always stuck in my head, it goes, “Somethings going on and I’ll probably never get it.” I feel like that right now…..Five (5) months ago when Silicon Valley Bank went down I got on the phone with all the banks in Georgia and asked them how they were doing. To a man or woman they all claimed they were strong and lending and I what I saw with my eyes confirmed it-I was getting deals done with local banks. Since then, stocks have rallied, inflation, (as the Government tracks it), has come down, hiring remains strong and the number of forecasters predicting a recession is quickly disappearing. YET, despite all this good news, these same banks have pulled in the rei...
Comments 1