Yes, your reputation matters... a lot!
Let me discuss the crucial role of social capital in business growth and trust — the reputation and name recognition that you as an individual or your business as a whole have within your community.
Social capital is measured by one's ability to honor their word, engage in ethical business practices, and make positive contributions to society. It opens doors and helps build a strong brand.
What people say about you when you're not in the room reflects a majority of your social capital. I encourage you to value and effectively manage it as it can greatly impact you and your business' success.
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